Foundation

Our first clean makeup that works, no compromises. 100% vegan & kind to animals. Free from fragrance*, mineral oils, animal derived ingredients*   Our NEW KIND & FREE™ Moisturising Skin Tint is made with 100% vegan &...

Want a long-lasting foundation that also cares for your skin? Try Rimmel London’s #1 skincare inspired foundation - Lasting Finish 25HR.   The long-lasting formula is infused with hyaluronic acid and vitamin E, helping to boost...

Create the most flawless makeup canvas with Lasting Matte Foundation; the full coverage, lightweight base that controls shine to keep your skin comfortably matte.   The mousse formula transforms into a powder finish, plus it ensures...

For Invisible Coverage & Visibly Perfected Skin Invisible, mistake-proof foundation for visibly perfected Weightless, smooth texture blends with skin's real tone instead of masking it. 24HR moisture complex leaves skin feeling...